The TPV - Businesses in the wake of Covid social media project looks to understand how businesses plan to take work, life and the universe ahead during and post Covid stages.
It has been a month nearly, since lockdown, and it is time now that people have gotten settled down to various ways and processes of working, and are dreaming up the future.
This then, from now, at the later phase of the lockdown, and around the time that businesses are looking to get out and get going, is the perfect time to understand how they have been challenged and how they will be responding.
A team of 10 awesomely enthusiastic interns has been activated to cover a 100 cities in India. More may join in somewhere down the line.
The first meeting of the team was done, to understand, how to choose cities, and how to make sure that we covered the following key points
1) A, B and C class cities to be considered
2) Preference to A and B first
3) C class cities that have good biz density can be considered above a B
4) Should cover all states and UTs of India
5) Should have fairly decent social traction on FB, in terms of pages / groups etc related to city.
The team has been evaluating cities in India that can add value to this project, in terms of contributing to it. The list should be be out soon, maybe EoD today.
Looking forward to it.
In the meantime, I have also shared aspirations of project to various biz networking groups I am a part of, and have asked them to grow / enhance the list. That will be shared soon, too.
Start is good, and enthusiasm is high. Social media teasers seem to be getting good traction, in terms of people wanting to participate in this exercise and be observed.
More later, then
Cheers
Sanjeev Sarma
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